Road to Zero

This exhibition - designed to be engaging, relevant and informative to school kids and adults for the next ten years - is actually a combination of 13 different projects. From a 3D mapped car projection to a virtual reality car journey through time, to video storytelling and interactive displays and a glass elevator designed to demonstrate collisions at different speeds, this was a project that combined many different messages, tools & audiences. And underpinning all of the amazing creative & technology our own multi-skilled team worked on, we had to work closely with road engineers, behavioural scientists, teachers, students, educational experts and researchers.

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